Location: Gibsonia, PA 15044 · In person
Pay: $55,000 – $65,000 per year + bonus opportunities
Job Type: Full-time
Clean design doesn't impress us. Years don't impress us. CTR does.
You own one number: click-through rate across John Malecki Unscrewed, John Malecki Builds, and The Creator Playbook. Measured quarterly. That's the job.
This isn't general graphic design. Thumbnails are closer to direct response than brand work. We have a separate role open for brand and product design — if you want to make beautiful things, apply to that one.
Onsite in Gibsonia, PA. Not remote. Not contract. Not per-thumbnail.
AI-first. Generating, compositing, relighting, upscaling — already in your pipeline. If you build 20 thumbnails by hand, this will not work.
A student of the game. You can tell us what's working on other channels right now and why, without being asked.
Opinionated. About faces, contrast, text load, focal points. And able to defend it.
Fast. Hard publish dates. Daily output.
If you need someone to hand you the data, this isn't a fit. Good people here go get it.
3–4 variants per video across three channels — 18–21 thumbnails a month
Grade every variant through internal software before it hits review
Watch YouTube Studio, flag underperformers, pitch replacement thumbnails on the back catalog
Run and Manage A/B/C Tests alongside producers for future and past videos published.
Build your own AI pipelines so volume goes up and quality doesn't
Adobe Photoshop — real compositing and masking, not filters
Thumbnails in your portfolio, ideally with CTR attached
AI tools running in your daily workflow (hard requirement)
An understanding of click psychology and attention
500K+ sub channel experience is a plus
Real Impact — your work reaches millions, and you see it move within a week.
A Built System — documented workflow, reference library with CTR data, internal AI grading tool.
Speed & Autonomy — direct feedback from the talent and the head of media. No approval chain.
Benefits — full health coverage, PTO, paid parental leave, professional development assistance.
Upside — quarterly CTR bonuses. Revival bonuses on back-catalog wins.
Fast, direct, no BS.
Intro video — 1–3 minutes, unlisted YouTube.
Questionnaire — position-specific. Tells us how you think.
Paid test — $50. Real projects. Paid whether or not we move forward.
Virtual interview — we walk through your work together.
On-site half day — meet the team, live design sprint, lunch.
Offer — if we're both fired up, we move.
Send your resume and portfolio. Then record a 1–3 minute unlisted YouTube video.
Start with your name, where you're from, and a hobby. Then:
Pick a thumbnail from a channel you don't work on. Why does it work, or why doesn't it?
Show us how you'd generate 10 variants of one concept in under an hour.
We watch every one.
Email video link to joe@johnmalecki.com.
Benefits: Flexible schedule · Health insurance · Paid time off · Parental leave · Professional development assistance
Application Question(s):
Please respond with an unlisted YouTube video link (2–3 min) answering the two questions above.
Link your portfolio, plus three thumbnails you personally made. Include the channel and CTR if you know it.
Ability to Commute: Gibsonia, PA 15044 (Required)
Ability to Relocate: Gibsonia, PA 15044: Relocate before starting work (Required)
Work Location: In person